People give when they can see where the money goes. FAPOH’s work is real and specific, and until we built them a site, there was nowhere online to see any of it.
We made the mission plain, put the work on display, and cut the donation down to a few honest steps.
Donations rose 65% in the first 180 days.
Was
No site at all. Real work that nobody could find online.
Now
+65% more donations
Donations in the first 180 days after launch, compared with the 180 before.